Casey Reid — Product Design

About

About project preview
Early wireframes and user flows

The Challenge

Process

Discovery

Conducted collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

25% increase in daily active users. Since shipping, we've measured 18-point NPS lift.

About

Shipping quality design requires collaboration and iteration. I've learned that . The implications matter for teams and organizations.

Conclusion

Whether you're shipping your product, this principle resonates.